“Marvel Lady 1984” will debut in theaters and on HBO Max this Christmas, stories say
Gal Gadot plays Wonder Woman in “Wonder Woman 1984”.
Warner Bros. removes a page from Universal’s playbook. On Wednesday, Several media outlets reported that Wonder Woman 1984 would arrive on its streaming service HBO Max on December 25th, the same day it hits theaters.
The reports come from a trailer posted on Warner Bros. ‘YouTube page with the publication of the day and date in the cinema and on HBO Max in the title cards. The video has since been privatized.
Warner Bros. representatives did not immediately respond to CNBC’s request for comments.
The move comes as coronavirus cases hit record highs in the US and studios fear audiences won’t flock to theaters even with new titles.
Cinema chains have been hit by the coronavirus. For the first six months of the pandemic, the bottom line was plagued by downtime, and for the last three months, cinemas struggled to get moviegoers off their couches. Much of their problems are due to the lack of new blockbuster features.
The majority of studios have chosen to keep moving their films to the theatrical calendar until hopefully coronavirus cases have been halted.
The decision to keep Wonder Woman 1984 on the 2020 calendar enables theater chains to generate revenue from ticket sales and encourage subscription signups to HBO Max.
The first “Wonder Woman” film had a domestic opening weekend of $ 100 million and raised more than $ 820 million at the global box office. The sequel is unlikely to repeat those financial gains on its debut, but its presence in theaters is a boon for cinema owners desperate for new content to make money.
Cinema chains big and small have warned that they need new content to stay open. Without titles like “Wonder Woman 1984” many would be forced to file for bankruptcy in order to restructure their finances and stay afloat.